Leadership Team

DIGITAL TRANSFORMATION FOR AUTOMOTIVE RETAIL

Leadership Team

Fredy Tan

Fredy Tan

CEO & Founder

Fredy Tan oversees the business including Business Development, Product Strategy and Development for Technosoft Dealer Management System. Fredy is also the founder of PT Graha Technosoft Informatika, one of the most successful Microsoft Dynamics partners in South East Asia. Fredy holds a MS degree in Computer Science from Iowa State University.

Christian Kaufmann

Christian Kaufmann

Chief Operating Officer

With 20 years of experience in automotive and IT, Christian is a recognized industry leader. He is passionate about digital transformation in automotive retail and is a trusted advisor to many automotive business and IT executives. He joined Technosoft from SAP, where he was responsible for the automotive industry business development across Asia. Christian holds a masters degree in Engineering and Business Administration from one of Germany’s leading Universities of Technology (TUKL).

Dyainal Halim

Dyainal Halim

GM of Research & Development

Dyainal has over 20 years of business applications experience with successful track records in designing, developing and implementing large scale distribution solution for FMCG based on Dynamics ERP. As the GM of R&D at Technosoft, Dyainal manages multiple teams including business analysts, product development engineers, QA, advance R&D and sustain engineering, that are responsible for developing Technosoft DMS product lines. He graduated from University of Tarumanegara (Indonesia) with a Bachelor Degree in Electrical Engineering.

Alex Hoehl

Alex Hoehl

VP Sales

Alex spent over 20 years in in the IT industry in Europe and Asia. Alex is an expert in CRM and held leading roles in Consulting, Business Development and Sales. During his career, Alex has been responsible for the market entry of innovative solutions, and drive the development and revenue of fast growing companies in the region. Alex holds a master’s degree in Computer Science from one of Germany’s leading Universities of Technology (TU Darmstadt).

Evelyn Chia

Evelyn Chia

Advisory Services Lead

Evelyn has over 12 years of experience in system implementations on various Microsoft Technologies including CRM across a wide range of industries globally. As the Head of Advisory Services, she leads and manages a team of Dynamics CRM professionals, whom are the subject matter experts supporting partners and customers network within our growing business. Evelyn is PMP® certified and holds a Bachelor Degree in IT Computing (Distinction) from University of Wollongong.

Board of Directors

Kirill Tatarinov

Kirill Tatarinov

Board of Directors

Kirill is a business and technology executive, investor and board member/advisor to innovative companies. Previously as the President of Microsoft Business Solutions, during his tenure as the head of the division, Kirill successfully doubled Dynamics revenues dramatically, increased profitability, achieved broad scale with 7 million active business users and 400,000 lifetime customer — transforming the Dynamics product portfolio to a modern, cloud-based business solution.

Dmitry Chikhachev

Dmitry Chikhachev

Board of Directors

Co-founder and Managing Partner of Runa Capital, Dmitry is a business executive with more than 18 years of broad cross-functional experience, from CEO/COO to Head of International Business Development to HR. He holds a BS and MS from Moscow Institute of Physics and Technology (Phystech), an MBA from American Institute of Business and Economics and is the Chairman of the board, IT-cluster at Phystech MIPTS.

Peter Bauert

Peter Bauert

Board of Directors

Venture Partner of Runa Capital, Peter is a finance and operational executive with more than 20 years’ His recent roles include CFO & COO at Parallels ($150M+ revenue) and Executive VP at FAST (Acquired by Microsoft for $1.3B). Peter has a BSCS from Embry-Riddle Aeronautical University, MS from University of Central Florida and MBA from Dartmouth College (with highest distinction).

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